Product Category Manager Vacancy at Adexen

Adexen Recruitment Agency – Our client, a leading supplier of quality
building material and member of a multinational group with products and
services all over the world.

Job Title: Product Category Manager
Job Reference: 1120
Location: Lagos
Industry: Industry & Manufacturing
Function: Commercial & Communication
Job Description
The job holder will be responsible for brand analysis, development and
creation of sustainable awareness, development of brand communication,
POS materials and implementation of brand communication strategies. S/He
will also monitor, gather and report competitors’ activities.

  • Gather market intelligence information from Competitors
  • Communicate and ensure compliance to brand guidelines and charts by agency for the development of advertising text and layout
  • Management of assigned responsibilities relating to the update
    of information about specifically assigned products on available
    e-platforms with express approval gotten for information to be published
  • Review literature in the assigned marketing project, previous
    materials used in the assignment area, and gather materials of
    competitors in the field
  • Where necessary, give relevant information about assigned brands
    to relevant agencies for the development of media materials (Press,
    Radio, TV etc)
  • Conduct/ supervise market research, draft and administer questionnaires for information gathering.
  • Meet with appropriate sales reps to discuss communication and action needs
  • Monitoring and reporting new product developments by competitors
  • Coordinate with agencies for multimedia packages – Letters,
    brochures, videos, POS displays for specific events in order to ensure
    brand consistency
  • Assist with the roll-out of marketing campaigns and evaluate effectiveness at conclusion of campaign

Expectations

  • A University degree in Marketing, Business Administration, or related field
  • Candidate should have a minimum of 5 years’ experience
  • Work well in a team and with a wide range of people
  • Be organized and methodical
  • Excellent communication & inter-personal skills
  • Good understanding of the fundamentals of Branding, Marketing, and Advertising
  • Professional qualification and membership of a professional body in marketing
  • Ability to work effectively in a rapidly changing environment
  • A strong understanding of customer & market dynamics and requirements
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How to Apply
Interested and qualified candidate should:
Click here to apply

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