GE Oil & Gas Job in Nigeria for a Digital Platform Functionality Specialist

GE is the world’s Digital Industrial Company, transforming industry with
software-defined machines and solutions that are connected, responsive
and predictive.
Through our people, leadership development, services,
technology and scale, GE delivers better outcomes for global customers
by speaking the language of industry.

GE Oil & Gas is recruiting to fill the position below:

Job Title: Digital Platform Functionality Specialist
Job Number: 2713611
Location: Nigeria
Postal Code: W6 8BJ
Business: GE Oil & Gas
Business Segment: Oil & Gas Headquarters
Role Summary/Purpose

  • The Digital Platform Functionality Specialist is responsible for
    ensuring the Oil & Gas digital platforms, including web sites,
    e-commerce and other communication channels are aligned to help drive
    all of our digital communication efforts including e-commerce, revenue
    marketing campaigns and overall O&G positioning of products and
    solutions.

Essential Responsibilities

  • The individual in this role will collaborate with IT and also
    work closely with other digital communicators across the function,
    including the culture digital platforms leader, the website content
    leader and other marketing and communication team members.
  • Manage digital marketing platforms and channels through a deep understanding of all digital tools and channels.
  • Support integrated marketing campaigns through digital channels
    including web, and mobile, providing strong execution of projects to
    support revenue and marketing objectives
  • Partner to ensure digital content on ours site and apps reflect the overall brand strategy.
  • Work with Insights & Ops team to determine reporting
    strategy for activity of customers on our site, how that relates to
    purchase habits and other digital interaction
  • Provide insights on creating of metrics and insights / insights to action that will affect on-going digital strategy.
  • Strategically identify new and emerging technology that assists
    in digital marketing solutions, and partner with the solutions team to
    determine the fit for our business.
  • Leverage digital best practices in conjunction with audience
    insights to deliver best-in-class solutions across owned digital
    properties including, but not limited to web and mobile apps.
  • Drive improvement in digital strategy by offering consistent
    reporting and insights based on customer engagement and behaviour across
    owned, earned and paid digital channels.
  • This position lives at the intersection of analytics, digital
    content and creative, with direct responsibilities in fulfilling GE Oil
    & Gas digital goals.
  • Work in partnership with IT and team members to develop
    solutions that fit within digital strategy by leveraging new or emerging
    technology. Solutions should be strategic, and support long-term
    company programs.
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Qualifications/Requirements    

  • Bachelor’s degree in Information Technology, Marketing,
    Business, Communications or related field or equivalent knowledge and
    experience.
  • Strong communication skills, both verbal and written.
  • Strong analytical thinker – ability to review data and interpret
    into high-level insights pertinent to overall digital strategy, and
    adjust strategy accordingly. Deep experience working within different
    CMS platforms.
  • Experience in digital marketing, with significant experience in
    SEM, SEO and managing digital content across web, mobile, app and
    social.
  • Deep knowledge of digital platforms with proven years of
    professional experience working in a team or agency environment managing
    digital platforms and campaigns in a digital ecosystem.
  • Proven experience with managing a project from ideation to execution.
  • Strong interpersonal skills with a collaborative attitude.
  • Creative mind-set with strong knowledge of digital development.
  • Demonstrated practice in managing multiple projects, tasks and priorities as well as external vendors
  • Passion for emerging digital trends and technology.

How to Apply
Interested and qualified candidates should:
Click here to apply

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