Recent Vacancies at Jumia Nigeria, 18th May, 2018

Jumia is Africa's leading internet group, with already over 3,000 employees in more than 20 African countries and huge successes such as Jumia, Jumia Travel, Jumia Food, Jumia Deals, Jumia House, Jumia Jobs and Jumia Services. It is led by top talented leaders offering a great mix of local and international talents and is backed by MTN, Millicom, Rocket Internet, Axa, Orange, Goldman Sachs & CdC. We are recruiting to fill the position below:     Job Title: Data Insight Analyst, SQL & Excel Location: Lagos Job Type: Full Time Responsibilities

• This role is will manage all facets of customer experience data - from web analytics to voice of customer data.
• The incumbent will identify business problems and customer pain points, formulate hypotheses, develop analytic plans, conduct the analysis, synthesize conclusions into actionable solutions, and help implement recommendations for customer experience program

• Develop actionable insights from multiple data sources
• Quantify the impact of programs and campaigns through reporting and analysis
• Oversee analytics for all channels and voice of customer programs (e.g., NPS, etc.)
• Partner with key stakeholders to provide data-driven insights to inform business and CXP decisions
• Lead the development and execution of a periodic reporting framework in collaboration with other team members
• Conduct relevant customer behavior analysis, competitive analysis and industry research
• Derive insights from data to suggest, create, and execute tests that drive improvements to conversion rates and customer satisfaction scores
• Create holistic dashboards by pulling data from different data sources
• Provide expertise and guidance to business on:
  • Segmentation
  • Campaign analysis, analysis of performance, benchmarking
  • Propensity-to-buy and response modelling
  • Attribution models and reporting
• Understand relevant technology applications

• Bachelor's Degree in Economics, Statistics, Engineering, or other related discipline.
• 5+ years of statistical analysis or data analysis experience.
• Data Modeling, Excel (Vlookups, Pivot Tables & Macros)
• Experience with at least one key analytics tools to develop actionable insights from multiple data sources (e.g., R, Revolution R, SAS, SPSS, MATLAB, MicroStrategy, Tableau)
• High level understanding of data management, e.g. MS SQL, or other tools
• Knowledgeable of statistical analysis, quantitative analytics, forecasting/predictive analytics, and multivariate testing (A/B testing)

• A unique experience in an entrepreneurial, yet structured environment
• A unique opportunity of having strong impact in building the African ecommerce sector
• The opportunity to become part of a highly professional and dynamic team
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders

• The CRM channel is at the cornerstone of Jumia marketing strategy with a strong objective to grow unpaid channels much faster than paid channels, as well as achieving more relevance and personalization through automation
• The role involves developing the strategy across direct response channels with a focus on email to optimise campaigns.
• Driving retention and customer loyalty, you will look after the lifecycle of campaigns including, segmentation, welcome and re-engagement programmes.

• Define, own and execute all our strategies and activities related to activation and retention through different CRM systems (Email, Salesforce, Zendesk, etc)
• Post-campaign reporting and analysis, feeding back into campaign optimisation
• Support and assess the third-party initiatives
• Keep on top of new developments and trend in CRM, and suggest new campaigns whilst improving existing ones
• Working across all channels (email, SMS, push & in app) to support the rollout of CRM programmes
• Manage the set-up, scheduling, A/B testing and deployment of all email campaigns through the email automation platform
• Manage subscriber data, import and segmentation
• Plan, execute and report on tests across the different CRM platforms
• Define hypotheses and run tests to ensure the improvement of metrics

• Degree in Business, Marketing or related field
• 5+ years’ experience with a solid foundation in Digital or CRM project management.
• Experience with A/B testing & statistical validity
• Superb written and verbal communication and able to present results
• Proven ROI / campaign effectiveness experience
• You are highly analytical with advanced expertise in Excel, Google Analytics, or similar platforms
• You have a working knowledge of CRM tools like Salesforce, Pardot, Marketo, Hubspot, Mailchimp etc.
• Extensive experience in the production of HTML emails, landing pages and Social media and programmatic campaigns

• A unique experience in an entrepreneurial, yet structured environment
• The opportunity to become part of a highly professional and dynamic team working around the world
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our future internet ventures