Vacancy For E-Channel Officer In A Foremost Insurance Company

Stresert Services Limited - Our client, one of the foremost Insurance companies in Nigeria is recruiting to fill the position below:     Job Title: E-Channel Officer Location: Lagos Job ID: ECO-1 Job Description

• Ecommerce - Help improvements on all customer journeys online
• Manage the business websites and customer journeys,
• Provide further development of all websites including reports and analytical knowledge
• Oversee aggregator online customer journey and experience
• Oversee new online initiatives and delivery into business
• Coordinate the Social Media and digital team members, ensuring all targets are set and met.
• Develop the online marketing strategy, work with marketing managers, head of marketing and agencies to execute this.
• Drive improvements in acquisition and conversion for the online channels
• Manage and deliver results in SEO, and PPC performance
• Work with marketing managers on Direct and Referrer traffic performance
• Manage agency on best practise techniques in online
• Manage Online Budgets
• Broad knowledge of trends across digital mediums, (web, mobile, social).
• Regularly analyse competitor web practice and make recommendations for improvements to our practices based on findings

• Excellent understanding of key disciplines and current online marketing concepts and best practices
• Excellent knowledge of SEO and PPC
• Understanding of how Google operates, keeping up-to-date with any Google updates and algorithm changes
• Good understanding of social channels and how they work for business and assist in integrating these into our social strategies
• Fully conversant with digital data marketing - schemas, feeds, APIs, metadata, machine-to-machine data
• Fully conversant with Customer Experience(CX) and User Experience(UX)
• Understanding of Web design
• Understanding of HTML and Content management systems
• Understanding of web technologies and future digital landscapes
• Knowledge of all online brands
• Knowledge of all Electronic payments applications

• 3 Years requisite knowledge on core e_channels function.
• Cadre: Senior Executive Officer