Jobs

Market Research Analyst Vacancy at Hallitservice

Hallitservice is currently recruiting suitably qualified candidates to fill the position below: Job Title: Market Research Analyst Location: Nigeria Job Description Include:

Collecting data on consumers, competitors and market place and consolidating information into actionable items, reports and presentations
Understanding business objectives and designing surveys to discover prospective customers’ preferences
Compiling and analyzing statistical data using modern and traditional methods to collect it

Job Brief

We are looking for a methodical Market Research analyst to survey customer preferences and statistical data in order to support customers during their decision making process regarding product designs, prices and promotions.
The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.

Responsibilities

Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
Understand business objectives and design surveys to discover prospective customers’ preferences
Use online market research and catalog findings to databases
Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
Remain fully informed on market trends, other parties researches and implement best practices
Compile and analyze statistical data using modern and traditional methods to collect it
Perform valid and reliable market research SWOT analysis
Interpret data, formulate reports and make recommendations

Requirements

Proven market research analysis experience
Familiarity with CRM programs
Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
Working knowledge of data warehousing, modelling and mining
Strong analytical and critical thinking
BS Degree in Statistics, Marketing or related field.
Ability to interpret large amounts of data and to multi-task
Strong communication and presentation skills
Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
Search engines, web analytics and business research tools acumen