Brand Ambassador Duties & Responsibilities

The role and function of a Brand Ambassador includes the following duties and responsibilities:

Familiarizing yourself with the company’s mission, vision, and goals.
Working closely with sales and marketing staff to conceptualize marketing campaigns and strategies.
Educating customers, retailers, and distributors about our products.
Representing the company at product launches, events, and trade shows.
Brainstorming ideas and participating in training and workshops.
Maintaining a positive image of the brand at all times.
Creating website and social media content in order to drive brand awareness and attract new customers.
Building rapport with customers and vendors.
Monitoring customer feedback and escalating complaints to the marketing department.
Tracking customer preferences, metrics, and media campaigns.

Note that this is not an exhaustive list of Brand Ambassador duties and responsibilities. Job functions for specific Brand Ambassador roles may vary, depending on the industry and type of employer.

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