Conversion Optimization Specialist Requirements, Skills & Qualifications

The following common skills and qualifications are required of a Conversion Optimization Specialist:

  • BA/BSc or equivalent working experience
  • Past experience with web analytics, A/B testing, and inbound marketing tactics
  • Ability to multi-task
  • Strong interpersonal and communication skills
  • Critical-thinker and problem-solver
  • Proficient using smart CTAs and smart form features to optimize for lifecycle stage and progressively profile our leads
  • Good time-management skills

Note that this is not an exhaustive list of Conversion Optimization Specialist skill, qualifications and experience. Job requirements for specific Conversion Optimization Specialist roles may vary, depending on the industry and type of employer.

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