Content Manager Interview Questions

Content Managers are tasked with building a brand identity and online presence through the creation and dissemination of multimedia content online. This involves developing content strategies, managing a content team, growing an online community and tracking that community's growth, among other duties.

Whether you're a job seeker preparing to be interviewed for the role of Content Manager or an employer preparing to interview candidates for Content Manager position, these Content Manager interview questions will help you prepare yourself for the job interview session.

Content Manager Interview Questions

Below are a list of some skill-based Content Manager interview questions.

1. What makes you qualified for the job?
2. What experience do you have for this Content Manager position?
3. As a content manager, what is your management style?
4. What content management systems have you used?
5. What are the steps you would take to create a blog post?
6. What typical steps are in your content strategy thought process?
7. What kind of content do you have experience creating?
8. What is the foremost advantage good content brings to a company? Define 'good content' and 'bad content'. What makes content good or bad?
9. How would you know if your content was successful in its mission or not?
10. What content marketing blogs do you read?
11. Which companies have caught your eye with regards to content creation? What do you like about them?
12. How do you decide what kind of content to write or display on the website?
13. How does a company benefit from publishing good content?
14. After your content has been published, in what ways would you promote it?
15. What do you enjoy about writing?
16. What is your favorite word and why?
17. What are the important factors to consider when creating a brief?
18. Why is website content important?
19. How does website content influence the company?
20. How would you allocate a budget for content spend?
21. Talk about a time when you disagreed with the people on your team. How did you handle the conflict?
22. Are you familiar with any multimedia formats and programs?
23. How often do you post on social media on a personal or professional level?
24. How do you think through content and apply SEO principles?
25. What are the relevant metrics to track ROI on social media?
26. Imagine that Google decides to devalue a previously successful SEO technique that you use. What would you do?
27. If it was your first day of work, what are the first few things you would do?
28. In your experience, what is the key to building a good team?
29. What kind of importance do you place on collaboration with other teams outside of content?
30. How experienced are you in using emails to promote content?

Content Manager Interview Questions and Answers

Every interview is different and the questions may vary. However, there are lots of general questions that get asked at every interview.

Below are some common questions you'd expect during Content Manager interviews. Click on each question to see how to answer them.

1. Tell Me About Yourself
2. Are You a Leader or a Follower?
3. What is Your Greatest Strength?
4. What is Your Greatest Weakness?
5. Why Should We Hire You?
6. Why Do You Want This Job?
7. What is Your Salary Expectation?
8. Do You Have Any Questions for Us?
9. Why Do You Want To Leave Your Current Job?
10. What Is Your Greatest Accomplishment?