Customer Relationship Manager Interview Questions

Customer Relationship Manager maintains an ongoing level of engagement with key customers, build trusting relationships with clients and protect the brand by maintaining a positive image.

Whether you're a job seeker preparing to be interviewed for the role of Customer Relationship Manager or an employer preparing to interview candidates for Customer Relationship Manager position, these Customer Relationship Manager interview questions will help you prepare yourself for the job interview session.

Customer Relationship Manager Interview Questions

Below are a list of some skill-based Customer Relationship Manager interview questions.

1. Explain what CRM means.
2. Describe yourself in three words.
3. Describe your customer relationship management experience.
4. Name three soft skills that customer-relationship managers require.
5. Have you ever gone out of your way to enhance the customer experience?
6. Describe the biggest challenge in your previous role. How did you handle it?
7. What motivates you to achieve success in a customer relationship manager role?
8. How do you build trust with clients to ensure they continue doing business with your company?
9. Describe a time you failed to achieve customer success. What did you improve and learn from the experience?
10. If a client wanted to invest in a product or service that wasn’t right for them, how would you convince them to change their mind?
11. Describe your most outstanding achievement in your current customer relationship manager role.
12. Name three elements of good customer service.
13. Have you ever had to handle a customer who was being unreasonable? Which strategy did you use?
14. Have you used any software tools to help build and manage customer relationships?
15. When is the best time to reach a client by phone or email?
16. How often do you reach out to existing clients?
17. How do you stay up to date with changes in customer relationship management?
18. What is your experience with customer service and how does it relate to being a relationship manager?
19. What are the advantages of incorporating a CRM system in customer operations?
20. Tell me about a time you had to say “no” to a customer.
21. What are some critical challenges for customer relationship managers?
22. What are some challenges related to CRM system incorporation?
23. Which industries do you have the most experience working in as a customer relationship manager?
24. Do you have experience preparing financial reports or giving presentations to clients?
25. Name some handy CRM tools’ features for managing customer emails.
26. You are tasked with expanding our customer base. How would you achieve this?
27. A customer has a requirement that you have never encountered before. How do you resolve the situation?
28. What would you do if you were working with a client and suddenly their contact information changed, making it impossible to reach them?

Customer Relationship Manager Interview Questions and Answers

Every interview is different and the questions may vary. However, there are lots of general questions that get asked at every interview.

Below are some common questions you'd expect during Customer Relationship Manager interviews. Click on each question to see how to answer them.

1. What Is Your Greatest Accomplishment?
2. What is Your Salary Expectation?
3. What is Your Greatest Weakness?
4. Do You Have Any Questions for Us?
5. What is Your Greatest Strength?
6. Why Do You Want This Job?
7. Tell Me About Yourself
8. Why Should We Hire You?
9. Why Do You Want To Leave Your Current Job?
10. Are You a Leader or a Follower?