Job For Digital Marketer at Alternative Adverts Limited

⏲ Jul 17, 2018, 6:16 PM
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Alternative Adverts Limited is Africa’s Largest Online Advertising Network. We are a leading digital marketing agency in Lagos, with thousands of clients all over Nigeria and abroad. We pride ourselves in how well we assist organizations generate sales leads and optimize their marketing results helping SMEs grow and gain grounds all over Africa. We offer a wide array of solutions through the use of deep IT expertise, industry- wide expertise and highly proficient tools and software. We are recruiting to fill the vacant position below: Job Title: Digital Marketer Location: Lagos Job type: Full-time Responsibilities

Collaborate with internal teams to create well optimized landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests

Requirements

Applicants with Video Editing Skill/Experiencewill be given priority.
Must have had 2-5 years working experience
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)