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Vacancy at GOF Autos Limited For a Digital Marketing Analyst, 29th April, 2019

Apr 29, 2019, 12:30 PM
GOF Autos Limited is a limited liability company, an indigenous company, with a strong Automotive, Auto-services, Automake and Auto-bake service in Lagos State, Nigeria. We are recruiting to fill the position below:     Job Title: Digital Marketing Analyst Location: Lagos Job Description
  • Working alongside the social media manager to create content for the di"erent social media channels.
  • Updating all sections of the website including homepage and all other categories.
  • Training the ecommerce team on how to use the website content management system.
  • Knowledge on wordpress backend ï‚· Devising strategies to drive online tra%c to the company website.
  • Tracking conversion rates and making improvements to the website.
  • Developing and managing digital marketing campaigns
  • Utilising a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing the redesign of the company website.
  • Improving the usability, design, content and conversion of the company website
  • Responsibility for planning and budgetary control of all digital marketing
  • Previous experience working as Graphic Designer ideally in a similar industry would be a strong advantage.
  • You will be creative and passionate about graphic design with an organised and time sensitive approach to your work.
  • The ability to produce creative material to sometimes short deadlines is essential.
  • An up to date portfolio will be essential for any graphic design roles you apply for.
  • Overseeing all content creation activities for the organisations website.
  • Working closely with the marketing team to devise a web content strategy that aligns with the company's wider goals.
  • Creation of a content marketing calendar to ensure regular content on the website throughout the year.
  • Writing entertaining and informative search engine optimised copy.
  • Targeting keywords set by the online marketing manager and basing articles around them.
  • Keeping up to date with industry best practice and monitoring content activities of competitor websites.
  • Assisting the online marketing manager with ad-hoc copywriting.
  • Repurposing content for di"erent mediums including social media and video.
  • Creation of entertaining and informative video content for the website.
Requirements
  • Degree educated ideally from English, marketing or Journalism,Business Admin with Digital trained background or related degree.
  • Highly articulate with an excellent command of written English.
  • Creative minded with an ability to conceive interesting ideas for new content.
  • Previous experience working as a content manager or copywriter would be an advantage.
  • The Digital Marketing Manager oversees the digital marketing strategy for the company.
    How to Apply Interested and qualified candidates should send their CV to: kingsley.ehimare@gofautos.com   Application Deadline 5th May, 2019.   Note: Only shortlisted candidates will be invited.

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Transport / Logistics / Haulage 
OND / HND / BSC Holders Experienced Personnel Lagos State Digital Marketing Specialist Journalism GOF AUTOS LIMITED Business Administration