Advertising Manager job description

Job description of an Advertising Manager

Advertising Managers direct a company’s advertising activities and staff members as they develop creative, consistent brand-specific ad campaigns. They supervise and work with other employees, establish project goals, and monitor, approve, and evaluate a project’s status and impact.

This Advertising Manager job description example includes the list of most important Advertising Manager duties and responsibilities as shown below. It can be modified to fit the specific Advertising Manager profile you're trying to fill as a recruiter or job seeker.

Advertising Manager Duties and Responsibilities

Advertising Manager job description should contain a variety of functions and roles including:

Overseeing advertising department operations and staff members.
Working with staff members, clients, or an ad agency to establish and meet projects goals and establish and enforce budgets and timelines.
Initiating and directing research efforts.
Collecting and analyzing data and presenting it to other parties, including management and clients.
Participating in the hiring and evaluating employees within the advertising department.
Providing expert advice on marketing and advertising methods for new or existing products or services.
Developing advertising strategies to increase buyer interest in products or services.
Monitoring project progress from planning to execution to ensure it remains focused and evaluate its effectiveness.
Negotiating contracts specifications and terms with clients or other external parties.

Advertising Manager Requirements / Skills / Qualifications

Advertising Manager job description should include these common skills and qualifications:

Bachelor’s degree in advertising, marketing, or related field.
x years of experience in relevant field, management experience may be preferred.
Understanding of design and marketing principles and techniques.
Excellent management, negotiation, listening, and verbal and written communication skills.
Decisiveness and strong problem solving skills, especially under stress.
Ability to develop and maintain relationships.
Solid sales and presentation skills.
Ability to develop strategies based on industry trends and developments.
Exceptional organizational and multitasking skills, especially when working with multiple projects/teams.
Additional skills, experience, or expertise may be strongly desired or required.

As a hiring manager, recruiting an ideal Advertising Manager starts with crafting a good job description. Use this Advertising Manager job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of an Advertising Manager may also reference it in preparation for the interview.

Advertising Manager Job Description

Job description of an Advertising Manager

Advertising Manager Duties and Responsibilities

Advertising Manager Requirements / Skills / Qualifications

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