Jobs

Brand Specialist at Elkris Foods Nigeria Limited

Elkris Foods Nigeria Limited is an innovative Food Manufacturing company in Nigeria, specifically devoted to developing and producing healthier alternatives to garri, pounded yam, fufu etc; using a double-fibre natural swallow product known to contain scientifically-proven diabetes and cholesterol regulatory ingredients.

We are recruiting to fill the position below:

Job Title: Brand Specialist
Location: Akowonjo, Lagos
Employment Type: Full-time

Responsibilities

Develop plans to enhance the visibility of ELKRIS
Develop marketing plans through analysis of current market data & trends
Prepare relevant documentation and coordination of all marketing activities
Assist with developing rollout plans and route to market strategy for all brand initiatives
Assist in developing consumer acquisition and usage increment promotions in conjunction with segment managers to leverage brand properties
Manage and monitor the production of advertising creative materials e.g. Outdoor, TV, and Radio
Monitor deployment and replacement of outdoor materials
Ensure campaigns are deployed effectively to deliver better value to ELKRIS
Effective monitoring and documentation of competitors' activities, initiatives, promotions, etc.
Develop and monitor key market indices as they affect brand preference, equity, and market share.

Requirements

First degree in marketing, communication, or any other social science
A professional qualification of CIM or any other marketing-related professional body
Member of NIM (Nigerian Institute of Marketing)
Experience in marketing plans, advertising materials, and product life cycle monitoring
Experience in customer engagement execution
Experience in developing communication, events, and PR briefs
Good understanding of the food industry.
7 years of work experience which includes;
Experience in brand management in a marketing department or advertising
Experience in creative agencies, writing and interpreting briefs to develop campaigns