Marketing questions and answers

Marketing Questions and Answers

Prepare for your Marketing exam with our growing list of marketing past questions and answers.

241.

The set of controllable variable used to influence Consumers is__________

A.

Promotional mix

B.

Communication mix

C.

Marketing mix

D.

Product mix

Correct answer is C

No explanation has been provided for this answer.

242.

A market where specialists are needed before purchase decision is made is___________

A.

Consumer market

B.

Industrial market

C.

Reseller market

D.

Commodity market

Correct answer is B

No explanation has been provided for this answer.

243.

Tubers of yam offered by a farmer for sales is an example of a___________

A.

Secondary product

B.

Manufactured product

C.

Primary product

D.

Processed product

Correct answer is C

No explanation has been provided for this answer.

244.

The need and ability to pay for a product is____________

A.

Demand

B.

Supply

C.

Sales

D.

Transaction

Correct answer is A

No explanation has been provided for this answer.

245.

Sales promotion is_____________

A.

Selling of goods to the consumers

B.

Predicting quantity of goods to be demanded

C.

Stimulating demand through short term incentives

D.

Making goods / available to consumers

Correct answer is C

No explanation has been provided for this answer.