Merchandiser Duties & Responsibilities

The role and function of a Merchandiser includes the following duties and responsibilities:

Planning and developing merchandising strategies.
Analyzing sales figures, market trends and customer behavior to determine product needs.
Stocking sales floor shelves and creating attractive product displays.
Determining the need for and implementing product promotions, price changes, mark downs, clear outs, etc.
Ensuring retail staff are well informed on product details and promotions.
Maintaining and tracking inventory.
Liaising between customer and company.
Forecasting sales and profits.
Managing budgets.

Note that this is not an exhaustive list of Merchandiser duties and responsibilities. Job functions for specific Merchandiser roles may vary, depending on the industry and type of employer.

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