WAEC Commerce Past Questions & Answers - Page 26

126.

The combination of product, price, promotion and distribution decisions employed by a company is referred to as

A.

pricing policy

B.

marketing mix

C.

product mix

D.

marketing concept

Correct answer is B

marketing mix; is simply a combination of factors such as product, price, promotion and place that can be controlled by a company to influence consumers to purchase its products

127.

The document which helps in ascertaining the correct value of imports in order to assess the custom duty is

A.

bill of lading

B.

consular invoice

C.

bill of sight

D.

ships manifest

Correct answer is D

ships manifest; is simply a list of the shipments or cargo that a vessel is carrying

128.

The buyer in a hire purchase contract becomes the legal owner of the goods by paying

A.

initial deposit

B.

the last installment

C.

half of the purchase price

D.

two-third of the purchase price

Correct answer is B

Hire purchase is a system by which one pays for a thing in regular installments while having the use of it. The buyer becomes the overall owner of the property when the last installment has been paid. 

129.

A ceiling on the quantity of commodity to be imported into the country is called

A.

ban

B.

tariff

C.

price limit

D.

quota

Correct answer is D

Quota; is a limited quantity of a particular product which under official controls can be produced, exported, or imported.

130.

The difference between the cost price and selling price of an article is

A.

commission

B.

mark-up

C.

rebate

D.

discount

Correct answer is B

Mark-up is simply the amount added to the cost price of goods to cover overheads and profit. This is the difference between the buying price and the selling price