Marketing research studies are not undertaken in which of the following areas?
Media effectiveness
Product information
Market evaluation.
Quality Control.
Correct answer is D
No explanation has been provided for this answer.
A bank loan obtained by Chief lbrahim to start a business is an example of ____________
Internal source of fund
Personal source of fund.
Family source of fund.
External source of fund
Correct answer is B
No explanation has been provided for this answer.
A warehouse where dutiable goods are kept is a________
Cooperative warehouse.
Public warehouse.
Bonded warehouse.
Private warehouse.
Correct answer is C
No explanation has been provided for this answer.
A need that is sufficiently pressing to direct a consumer to seek satisfaction is____________
Motive
Fancy
Want
Requirement
Correct answer is C
No explanation has been provided for this answer.
A company that offers storage facility to a seller is___________
A marketing intermediary.
A market facilitator.
A buyer
A seller
Correct answer is B
No explanation has been provided for this answer.
Which of the following is not a stage in product development?
Idea generation
Concept development
Product differentiation.
Market analysis
Correct answer is C
No explanation has been provided for this answer.
Which of the following is a source of fund that a limited liability company will not pay back?
Debenture
Ordinary shares
Overdraft
Bank loans
Correct answer is B
No explanation has been provided for this answer.
A reason for granting cash discount is to___________
Minimize bookkeeping work.
Encourage prompt payment.
Encourage bulk buying.
Enable the buyer make more profit.
Correct answer is B
No explanation has been provided for this answer.
The stage in buyers decision process at which customer satisfaction occurs is____________
Need recognition.
Information search.
Evaluation of alternatives.
Post purchase behaviour
Correct answer is A
No explanation has been provided for this answer.
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