Customer Support Representative Duties & Responsibilities

The role and function of a Customer Support Representative includes the following duties and responsibilities:

  • Generating sales leads.
  • Managing incoming calls.
  • Identifying customers' needs.
  • Meeting sales objectives.
  • Following procedures and policies.
  • Building good relationships with customers.
  • Resolving complaints and following up on resolutions.

Note that this is not an exhaustive list of Customer Support Representative duties and responsibilities. Job functions for specific Customer Support Representative roles may vary, depending on the industry and type of employer.


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