Online Media / Digital Marketing Manager at SD Human Resources Limited

SD Human Resources Limited, an HR consulting company is recruiting suitably qualified candidates to fill the position below:

Job Title: Online Media / Digital Marketing Manager

Location: Lagos Island, Lagos
Employment Type: Full-time

Job Description

Develop, design and creation of compelling marketing content
Cross-channel marketing strategy, planning and campaign execution.
Management of Marketing agencies & Partners.
Ownership of social media strategies and content.
Negotiate with media channels to close competitive deals.
Build and manage the organization's social media profile and presence.
Build long-term relationships with media influencers.
Appropriately manage the organization’s media budget.
Strategic development of all on and off-site marketing channels.
Insights, audience segmentation & Direct Marketing.
Marketing measurement, reporting and recommendations.
Copywriting of marketing communications.
Manage social media channels, to ensure brand and message consistency, utilising specific programmes
Organise monthly reports to include, marketing activities, web enquires, social media activity, and others.
Assist in the management of the relevant Marketing budgets, in a prudent and professional manner
Develop content for dissemination via press releases, social media, websites and other distribution channels.
Scan media marketplace to keep up-to-date on the latest media trends.
Monitor online and offline campaigns, and report on results.

Requirements

Degree in relevant discipline
A minimum of 7 years of Online Media / Digital Marketing experience within the e-commerce industry.
Demonstrable experience with building effective media campaigns.
Ability to create appropriate content for dissemination via press releases, social media, websites and other distribution channels.
Ability to nurture long-term relationships with key media influencers.
Analytical thinker with strong conceptual and research skills.
Proficiency with Social Media channels, ensuring effective content development and management
A thorough understanding of the Marketing Planning Process and how to apply it
Clear strengths in delivery of projects on time/budget, showing ROI where possible
Understand customer needs/wants (Customer Insight)
Excellent verbal and written communication skills
Meticulous attention to detail, along with the determination to meet deadlines in a busy and dynamic environment.
Passion for writing compelling content.
Passion for social media marketing - strategy and content for organic growth.
Previous success at growing digital audiences and conversion to purchase.
Vision / experience in customer retention and growth of LTV.
Sound market and industry knowledge
Clear understanding and proficiency in using content management systems for website development