Job Descriptions

Customer Marketing Manager Job Description

What is the job description of a Customer Marketing Manager? What are the duties and responsibilities of a Customer Marketing Manager? What does a Customer Marketing Manager do?

Job description of a Customer Marketing Manager

Customer Marketing Managers are usually responsible for delivering an exceptional customer experience using various customer success and customer relationship management techniques.

This Customer Marketing Manager job description example includes the list of most important Customer Marketing Manager duties and responsibilities as shown below. It can be modified to fit the specific Customer Marketing Manager profile you're trying to fill as a recruiter or job seeker.

Customer Marketing Manager Duties and Responsibilities

Customer Marketing Manager job description should contain a variety of functions and roles including:

  • Plan, develop and execute the marketing strategy
  • Focus on the experience and success of current customers
  • Measure the success of you campaigns
  • Prepare and present campaigns results
  • Educate our customers about our products and services
  • Encourage others to act as advocates.

Customer Marketing Manager Requirements / Skills / Qualifications

Customer Marketing Manager job description should include these common skills and qualifications:

  • BA/BSc degree or equivalent working experience
  • X years of proven experience in communications, marketing, analytics, or related field 
  • Ability to multi-task
  • Strong interpersonal and communication skills
  • Critical-thinker and problem-solver
  • Understanding of various marketing and sales touchpoints 
  • Strong writer and content creator 
  • Good time-management skills

As a hiring manager, recruiting an ideal Customer Marketing Manager starts with crafting a good job description. Use this Customer Marketing Manager job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Customer Marketing Manager may also reference it in preparation for the interview.