Digital Marketing Strategist job description

Digital Marketing Strategist Duties and Responsibilities

Digital Marketing Strategist job description should contain a variety of functions and roles including:

Build, plan and implement the overall digital marketing strategy
Manage and train the rest of the team
Stay up to date with latest technology and best practices
Manage all digital marketing channels
Measure ROI and KPIs
Prepare and manage digital marketing budget
Oversee all the company's social media accounts
Manage and improve online content, considering SEO and Google Analytics
Build and inbound marketing plan
Motivate digital marketing team to achieve goals
Monitor competition and provide suggestions for improvement

Digital Marketing Strategist Requirements / Skills / Qualifications

Digital Marketing Strategist job description should include these common skills and qualifications:

BSc degree in Marketing, Digital technologies or relevant field
x years of experience as a Digital Marketing Strategist or similar role
x years of hands on experience with SEO/SEM, Google Analytics and CRM software
x years of experience in developing and implementing digital marketing strategies
Good knowledge of all different digital marketing channels
Good knowledge and experience with online marketing tools and best practices
Team player
Good time-management skills
Great interpersonal and communication skills
Critical thinker and problem-solving skills

As a hiring manager, recruiting an ideal Digital Marketing Strategist starts with crafting a good job description. Use this Digital Marketing Strategist job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Digital Marketing Strategist may also reference it in preparation for the interview.