Digital Marketing Strategist Requirements, Skills & Qualifications

The following common skills and qualifications are required of a Digital Marketing Strategist:

  • BSc degree in Marketing, Digital technologies or relevant field
  • x years of experience as a Digital Marketing Strategist or similar role
  • x years of hands on experience with SEO/SEM, Google Analytics and CRM software
  • x years of experience in developing and implementing digital marketing strategies
  • Good knowledge of all different digital marketing channels
  • Good knowledge and experience with online marketing tools and best practices
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • Critical thinker and problem-solving skills 

Note that this is not an exhaustive list of Digital Marketing Strategist skill, qualifications and experience. Job requirements for specific Digital Marketing Strategist roles may vary, depending on the industry and type of employer.

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