Blogger Job Description

What is the job description of a Blogger? What are the duties and responsibilities of a Blogger? What does a Blogger do?

Job description of a Blogger

Bloggers are primarily responsible for conceptualizing, writing, editing and promoting the content of a corporate or personal blog. A blog is an online journal or website that a writer can use to share his ideas, thoughts, expertise, or interests in areas such as fashion, travel, food, music, photography, weddings, celebrity news, real estate, cars, beauty etc.

This Blogger job description example includes the list of most important Blogger duties and responsibilities as shown below. It can be modified to fit the specific Blogger profile you're trying to fill as a recruiter or job seeker.

Blogger Duties and Responsibilities

Blogger job description should contain a variety of functions and roles including:

  • Generating, researching, and pitching ideas for posts.
  • Writing, editing, publishing, and promoting content.
  • Inviting other bloggers, experts, or other notable guests to contribute content to the webpage.
  • Monitoring responses to posts via the website, social media, or other platforms to better understand the audience.
  • Promoting new posts using advertisements, emails, social media, and other methods to alert and attract new readers.
  • Advocating and educating others about interests, products, or services.
  • Maximizing site traffic by utilizing Search Engine Optimization keywords.
  • Staying current on industry trends for possible opportunities to attract new readers or create stronger, more engaging content

Blogger Requirements / Skills / Qualifications

Blogger job description should include these common skills and qualifications:

  • Bachelor’s degree in English, Communications, Marketing, or related field.
  • Writing experience or familiarity with certain interests or a specific field.
  • Strong understanding of the target audience and industry trends.
  • Proficiency with computers, especially content management software, social media platforms, MS Office, and SEO keywords, basic understanding of HTML
  • Exceptional writing, research, and communication skills.
  • Creativity and adaptability.
  • Ability to sit and type for extended periods.

As a hiring manager, recruiting an ideal Blogger starts with crafting a good job description. Use this Blogger job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Blogger may also reference it in preparation for the interview.