Communications Manager Job Description

What is the job description of a Communications Manager? What are the duties and responsibilities of a Communications Manager? What does a Communications Manager do?

Job description of a Communications Manager

Communication Managers are in charge of overseeing all internal and external communications for a company, ensuring its message is consistent and engaging. Their main duties include preparing detailed media reports, press releases, and marketing materials.

This Communications Manager job description example includes the list of most important Communications Manager duties and responsibilities as shown below. It can be modified to fit the specific Communications Manager profile you're trying to fill as a recruiter or job seeker.

Communications Manager Duties and Responsibilities

Communications Manager job description should contain a variety of functions and roles including:

  • Create informative and interesting press releases, press kits, newsletters, and related marketing materials.
  • Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction.
  • Supervise projects to guarantee all content is publication-ready.
  • Create communication and marketing strategies for new products, launches, events, and promotions.
  • Lead the marketing and public relations staff.
  • Prepare detailed media activity reports.
  • Plan and manage the design, content, and production of all marketing materials.
  • Work with different marketing departments to generate new ideas and strategies.
  • Respond to communication-related issues in a timely manner.

Communications Manager Requirements / Skills / Qualifications

Communications Manager job description should include these common skills and qualifications:

  • Bachelor’s degree in communications, journalism, public relations or relevant field.
  • Experience in a similar role.
  • Must be able to multitask and work well under pressure.
  • Excellent organizational and leadership abilities.
  • Proven experience creating targeted content is advantageous.
  • Strong knowledge of communication practices and techniques.
  • Outstanding written and verbal communication skills.

As a hiring manager, recruiting an ideal Communications Manager starts with crafting a good job description. Use this Communications Manager job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Communications Manager may also reference it in preparation for the interview.