Marketing Questions and Answers
Prepare for your Marketing exam with our growing list of marketing past questions and answers.
Prepare for your Marketing exam with our growing list of marketing past questions and answers.
A set of controllable variables that a firm uses to pursue it's objectives is
product mix
product concept
selling concept
marketing mix
Correct answer is D
No explanation has been provided for this answer.
A company's orientation that concentrates on mass distribution and low cost of it's products is a
product concept
production concept
marketing concept
selling concept
Correct answer is B
No explanation has been provided for this answer.
The first institution to introduce a degree programme in marketing in Nigeria is University of
Ibadan
Nigeria, Nsukka
Lagos
Jos
Correct answer is B
No explanation has been provided for this answer.
Which of the following items is an example of industrial goods?
Cassava tuber
Toothpaste
Bread
Cake
Correct answer is A
No explanation has been provided for this answer.
The grouping of sellers of common product in the local market place is____________
Market union.
Trade union.
Manufacturers' association.
Employers' union
Correct answer is A
No explanation has been provided for this answer.
The information obtained from carrying out marketing research is___________
Data.
Plan.
Turnover.
Feedback.
Correct answer is D
No explanation has been provided for this answer.
A distinction between advertising and publicity is that___________
Advertising is paid for while publicity is not.
Publicity is more readily believed than advertising.
Publicity is more thoroughly read than advertising.
Advertising is usually done through an agency while publicity is not.
Correct answer is A
No explanation has been provided for this answer.
Operations Assistant at the African Development Bank Group (AfDB)
Finance & Operation Officer at African Union
Finance and Administrative Officer at Aspen Energy Nigeria Limited
Geoscientist at Aspen Energy Nigeria Limited
Shift Nurse at Nigeria LNG Limited (NLNG)
Facilities / Process Engineer at Aspen Energy Nigeria Limited
Communication Officer at the Wildlife Conservation Society (WCS)
Customer Service Representative (Entry-level) at FHON Consulting
Mechanical Engineer at Huko Advisory Services Limited
Business Development Officer at Huko Advisory Services Limited
