A retailer's cost and selling price for a bag of rice are N10,000 and N14,000 respectively.
What is the company's mark-up on cost?
28.6%
35%
40%
71.4%
Correct answer is C
No explanation has been provided for this answer.
The purpose of feedback from customers who use a company's product is to
train marketing staff
improve the quality of products
determine distribution channel to adopt
determine the promotional tool to adopt
Correct answer is B
No explanation has been provided for this answer.
An information required for marketing planning is
product quality control mechanism
company's recruitment policy
previous year's sales volume
company's finacial policy
Correct answer is C
No explanation has been provided for this answer.
The last stage in the consumer buying decision process is
information search
evaluation of alternatives
problem recognition
post-purchase decision
Correct answer is D
No explanation has been provided for this answer.