Sales Lead Duties & Responsibilities

The role and function of a Sales Lead includes the following duties and responsibilities:

Recruiting and training new sales staff, assigning specific tasks to other sales staff, and monitoring the team's sales performance.
Solving customer complaints and answering customers' questions.
Writing reports for senior managers.
Assisting with the selling of our store's products and services and assisting to maximize sales.
Stocking shelves, setting up displays, ringing up merchandise and sales, and performing cleaning duties.
Providing sales staff with constructive feedback and assisting staff to solve customers' problems.
Maintaining inventory, filling out paperwork, and possibly tasking sales workers with the buying of more supplies.
Maintaining positive customer relations.
Motivating the sales staff and creating an atmosphere of healthy competition among the staff.

Note that this is not an exhaustive list of Sales Lead duties and responsibilities. Job functions for specific Sales Lead roles may vary, depending on the industry and type of employer.

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