Digital Media Planner job description

Digital Media Planner Duties and Responsibilities

Digital Media Planner job description should contain a variety of functions and roles including:

Develop integrated digital media strategies.
Prepare and deliver presentations.
Coordinate the implementation of digital media plans.
Track digital campaign performance.
Analyze campaign metrics, prepare performance reports, and provide recommendations.
Monitor market trends and identify new digital opportunities.
Create and manage digital campaign budgets.
Negotiate and purchase digital advertising space.
Collaborate with internal departments to deliver fully integrated campaigns.

Digital Media Planner Requirements / Skills / Qualifications

Digital Media Planner job description should include these common skills and qualifications:

Bachelor's degree in Communication, Marketing, or Advertising.
At least two years of digital marketing experience.
Strong communication and presentation skills.
Analytical thinking and problem-solving abilities.
Organizational and time management skills.
Experience with campaign management and ad serving technology, including Google Analytics.
Deep knowledge of paid search, display advertising, SEO, and social media advertising.

As a hiring manager, recruiting an ideal Digital Media Planner starts with crafting a good job description. Use this Digital Media Planner job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Digital Media Planner may also reference it in preparation for the interview.