Sales Supervisor Duties & Responsibilities

The role and function of a Sales Supervisor includes the following duties and responsibilities:

  • Organize and coordinate sales representatives schedules
  • Supervise sales representatives and assistants
  • Understand customer needs and offer solutions and support
  • Research potential leads from business directories, web searches, or digital resources
  • Recruit, hire, and train new sales representatives
  • Receive and report on all sales leads
  • Meet all sales quotas and goals
  • Assist sales representatives and team to meet and exceed goals
  • Answer potential customer questions and follow-up call questions
  • Work with sales team when closing sales
  • Track weekly, monthly, and quarterly performance and sales metrics

Note that this is not an exhaustive list of Sales Supervisor duties and responsibilities. Job functions for specific Sales Supervisor roles may vary, depending on the industry and type of employer.


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