Event Promoter Duties & Responsibilities

The role and function of an Event Promoter includes the following duties and responsibilities:

Familiarizing yourself with the relevant details of each event, including scheduling and pricing.
Establishing a network of connections on which you can draw, as needed.
Encouraging attendance at events by using appropriate sales and negotiation techniques.
Persuading existing clients to upgrade or purchase additional features.
Tracking your progress and reporting to your line manager, as requested.
Using existing and novel informative tools to disseminate event-related details.
Harnessing social media and in-person contact to spread awareness about events.
Answering event-related queries posed by existing and prospective customers.

Note that this is not an exhaustive list of Event Promoter duties and responsibilities. Job functions for specific Event Promoter roles may vary, depending on the industry and type of employer.

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