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Marketing Consultant Job Description

Job Descriptions > Marketing and Communications > Marketing Consultant
Marketing Consultant job description and responsibilities
This Marketing Consultant job description template includes the list of most important Marketing Consultant duties and responsibilities. It can be modified to fit the specific Marketing Consultant profile you're trying to fill as a recruiter or job seeker.

Common questions people ask include: What is the job description of a Marketing Consultant? What are the duties and responsibilities of a Marketing Consultant? What does a Marketing Consultant do?

Job Description of a Marketing Consultant

Marketing Consultant is a marketing professional who organizes, oversees and analyzes marketing strategy and activities and provides strategic advice for management.

Marketing Consultant Duties and Responsibilities

Marketing Consultant job description should contain a variety of functions and roles including:
  • Study company profile and operations to understand its marketing needs
  • Conduct marketing research to identify industry trends and commercial opportunities
  • Develop and implement a marketing strategy according to objectives and budget
  • Develop and nurture long term relationship with in house teams and external vendors
  • Track and evaluate the ROI/KPI in relation to marketing initiatives
  • Keep abreast of emerging trends and share best practices knowledge and insights
  • Write reports with suggestions for improvements and new ideas
  • Prepare detailed proposals and marketing plans
  • Advise on branding, positioning, communications and other marketing issues
  • Give direction to marketing efforts with the most effective methods and tools

Marketing Consultant Requirements / Skills / Qualifications

Marketing Consultant job description should include these common skills and qualifications:
  • MA in Marketing, Communications, Business or similar relevant field
  • Previous working experience as Marketing Consultant for x year(s)
  • In depth knowledge of data analysis and market research
  • Outstanding communication, interpersonal and presentation skills
  • Excellent organizational and time management skills
  • Hands on experience with marketing software (e.g. CRM)
  • Analytical thinker and problem solver
As a hiring manager, recruiting an ideal Marketing Consultant starts with crafting a good job description. Use this Marketing Consultant job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs. Job seekers interviewing for the role of a Marketing Consultant may also reference it in preparation for the interview.

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