Blog Manager Duties & Responsibilities

The role and function of a Blog Manager includes the following duties and responsibilities:

  • Writing various types of articles, blogs and other online resources
  • Covering many different industry topics
  • Providing feedback to other contributors, and editing others' content
  • Conducting analytical projects to improve blog strategies/tactics
  • Optimizing content for search engines (SEO) and lead generation
  • Creating well structured study guides and case studies
  • Performing industry research
  • Growing blog subscribers and expanding the overall blog's reach
  • Contributing to long-form content projects such as ebooks

Note that this is not an exhaustive list of Blog Manager duties and responsibilities. Job functions for specific Blog Manager roles may vary, depending on the industry and type of employer.

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