Email Marketing Manager Requirements, Skills & Qualifications

The following common skills and qualifications are required of an Email Marketing Manager:

BA/BSc or equivalent working experience
Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
Proficient using marketing automation technology
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills
Knowledge of latest digital marketing trends
Experience with email automation tools
Sense of ownership and pride in your performance and its impact on company’s success

Note that this is not an exhaustive list of Email Marketing Manager skill, qualifications and experience. Job requirements for specific Email Marketing Manager roles may vary, depending on the industry and type of employer.

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